Ahh, change is something that is always bittersweet to me. Something New for I Do was a name my mom and I dreamed up when first starting this venture 8 years ago. I was in college studying public relations and loving it, but not loving my job options as graduation was approaching. I was interning with a small PR firm out of my boss’s house and working with staffing companies as clients that focused a lot on flexible work options. At the same time, I had plans to move to DC with my now-husband once I graduated, so I was doing phone interviews with PR firms there. I remember being told I would be the first one in the office and the last one to leave. Red flags immediately went off. Not that I wasn’t ready to pay my dues as an entry-level publicist. But, something about that career path that didn’t vibe with me. Especially when I had been working with companies that promoted initiatives focused on working from home. I also knew that when I had kids, I wanted to be able to work from home.
At the same time, my mom was working in insurance and craving a change. She had worked a number of years in the hospitality industry and wanted to get back to something she loved. We decided to build a business together that would serve both of our needs professionally and creatively. Something New for I Do was born! Our first client was a wedding venue. My mom handled the sales and venue management aspects of the business, while I handled the PR and marketing. We took that venue from a single building property to a property with two event spaces and an almost fully booked events calendar.
We loved putting vendor teams together and introducing brides to a turn-key team ready to help pull off their wedding dreams. So, we opened a wedding planning studio to do just that. And at the same time, helped our vendor friends with their PR and marketing. Everyone raved over the space and naturally, we eventually turned it into a venue. The Corner District has grown and evolved, allowed us to meet and work with so many more vendors. My mom then shifted over to running that venue, plus another.
I began working with more and more planners and photographers and really found my sweet spot helping them with their wedding submissions. It was something I was constantly hearing they simply didn’t have time for among the other aspects of running their business. I immediately saw a need and shifted all of my efforts into wedding and styled shoot submission services. My already existing knowledge of the industry paired with my relationships with editors at wedding blogs and magazines made it easy. I was soon getting more work than I knew what to do with, plus I was pregnant and knew my bandwidth would soon be limited. I decided to put together a downloadable guide called Published + Pretty to help teach wedding vendors how to do their own submissions.
The name change from Something New for I Do was inspired by my wedding submission guide. As my business has grown and evolved over the years, Published + Pretty is a name that I feel better represents what I do…
Getting my clients published and looking pretty with wedding PR services!
As a people pleaser (you can learn more about me here), I pride myself of being a value to others. In my work as a wedding publicist, that means either coming alongside clients to help take the submission work off their plates. Or, being able to point vendor friends in the direction of my guide if I can’t take on their submissions myself. Simultaneously, mamahood has placed a calling on my heart to be a helpful resource to my new mama friends. Join me here and over at @publishedandpretty for all things wedding PR + mom life, wifey life, lifestyle topics, products we love and more.
To celebrate this new chapter for Published + Pretty, I’m offering 50% off my getting published guide, Published + Pretty, for a limited time. So thankful to have you along in this journey. Cheers!